Evaluación de la satisfacción y calidad del servicio al cliente mediante el modelo SERVQUAL en la distribuidora K-CENTRO PIKA.

The objective of this research project is to evaluate the quality of the service at Distribuidora KCentro Pika.To develop, a qualitative methodology was applied, and the research was descriptive, explanatory, where was necessary data getting and its analysis. To determine the results, the Servqual m...

• Главный автор: Sarabia Sánchez, Dayana Lizbeth (author)
• Другие авторы: Simba Lema, Ximena del Rocío (author)
• Формат: bachelorThesis
• Язык: spa
• Опубликовано: 2018
• Предметы: Comercial; Modelo Servqual; Calidad de servicio; Satisfacción del cliente
• Online-ссылка: http://repositorio.utc.edu.ec/handle/27000/5887