Plan de marketing para la promoción y mejoramiento de los servicios médicos de los Subcentros de Salud del Sistema público de la ciudad de Quevedo, año 2012

This research was conducted in the city of Quevedo, Los Rios province, taking as reference the Sub-centers in the same city. A duration of approximately 120 days of fieldwork was estimated. The main objective was to determine the incidence of a Marketing Plan in improving the positioning of health s...

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Bibliographic Details
Main Author: Cantos Franco, Pamela Liceth (author)
Format: bachelorThesis
Language:spa
Published: 2016
Subjects:
Online Access:http://repositorio.uteq.edu.ec/handle/43000/2129
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