Plan de marketing para posicionar los servicios que ofrece el Laboratorio Clínico Bacteriológico ORT-LAB en la ciudad de Santo Domingo, año 2015.

This research was conducted in the city of Santo Domingo in the Clinical Bacteriological Laboratory Ort-Lab, which provides services of medical exams. It is not known by the public, due to the lack of communication and promotion strategies, why it has determined the development of a marketing plan t...

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Bibliografiske detaljer
Hovedforfatter: Yánez Cueltán, Juana Lucía (author)
Format: bachelorThesis
Sprog:spa
Udgivet: 2015
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Online adgang:http://repositorio.uteq.edu.ec/handle/43000/2303
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