Plan de marketing para el complejo turístico “Somag” en el cantón la maná, año 2015

This research was conducted at the resort Somag, Canton La Mana, in 2015, and was based in the environment in which it operates, its position in the market and how it influences the lack of a marketing plan in the same. Through research conducted determined that applying a marketing plan in the reso...

• Κύριος συγγραφέας: Barcia Vera, Iris Katherine (author)
• Μορφή: bachelorThesis
• Γλώσσα: spa
• Έκδοση: 2016
• Θέματα: Marketing; Plan de marketing; Estrategias
• Διαθέσιμο Online: http://repositorio.uteq.edu.ec/handle/43000/4548