Estudio sobre la percepción de la publicidad en televisión de la Empresa de Telefonía Celular Alegro PCS en el cantón Santo Domingo Primer Trimestre Año 2010

An announcement transmitted by television can, at sight of many, to be innocent; nevertheless, it brings with itself a series of elements that cause in the viewer diverse conduct factors, between which, it’s perception that includes the form in which people catch the advertising messages. In this th...

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Bibliographic Details
Main Author: Muñoz Cruz, Gustavo Wilfrido (author)
Format: bachelorThesis
Language:spa
Published: 2011
Subjects:
Online Access:http://repositorio.uteq.edu.ec/handle/43000/2124
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