Plan de negocios para la creación de una empresa de comercialización de calzado y accesorios para mujeres en la ciudad de Guayaquil.

This research seeks to know the tastes and preferences of consumers of footwear and accessories for women with the aim of establishing appropriate strategies when creating a company that marketed these products. This research is the result of intensive field work was to conduct direct surveys to pot...

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Bibliographic Details
Main Author: López Murillo, Segundo Alfonso (author)
Format: bachelorThesis
Language:spa
Published: 2012
Subjects:
Online Access:http://repositorio.uteq.edu.ec/handle/43000/5132
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