Estrategia de fidelización de marca para productos agrícolas y su incidencia en el desarrollo local de mocache, año 2024

This research analyzes brand loyalty strategies applied to agricultural products in the canton of Mocache, province of Los Ríos, Ecuador, and their impact on local development during 2024. In an agricultural environment characterized by growing competition and high quality demands, loyalty becomes a...

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Bibliografiske detaljer
Hovedforfatter: Pillasagua Palma, Antonio Mauricio (author)
Format: masterThesis
Sprog:spa
Udgivet: 2025
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Online adgang:https://repositorio.uteq.edu.ec/handle/43000/8279
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