Development of a Model for the Construction of Corporate Manuals with QR Codes

The creation of a brand manual that includes QR triggers makes it possible to unify and update the traditional editorial design with new technologies. The present study exposes a construction model of these corporate identity manuals and all the processes that must be carried out to obtain positive...

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主要作者: Borja-Galeas, Carlos (author)
其他作者: Arias-Flores, Hugo (author), Piedra, Mario (author)
格式: article
语言:eng
出版: 2023
在线阅读:https://link.springer.com/chapter/10.1007/978-981-99-0333-7_50
https://repositorio.uti.edu.ec//handle/123456789/6072
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