Development of a Model for the Construction of Corporate Manuals with QR Codes
The creation of a brand manual that includes QR triggers makes it possible to unify and update the traditional editorial design with new technologies. The present study exposes a construction model of these corporate identity manuals and all the processes that must be carried out to obtain positive...
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| Altri autori: | , |
| Natura: | article |
| Lingua: | eng |
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2023
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| Accesso online: | https://link.springer.com/chapter/10.1007/978-981-99-0333-7_50 https://hdl.handle.net/20.500.14809/6072 |
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