Estudio del comportamiento del consumidor de bebidas alcohólicas de la ciudad de Machala en las edades de 15 a 59
This work is carried out to understand the behavior of consumers of alcoholic beverages and identifying consumer preferences in different aspects such as price, brand, taste, presentation; and offer marketers of alcoholic beverages tools to improve sales and also their income, within the proposed to...
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| Autor principal: | |
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| Format: | bachelorThesis |
| Idioma: | spa |
| Publicat: |
2015
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| Matèries: | |
| Accés en línia: | http://repositorio.utmachala.edu.ec/handle/48000/3749 |
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