Management of social networks of the audiovisual project �EnchufeTv�

In this research work, the management of the social networks of the transmedia project �EnchufeTV� is analyzed. The methodology is quantitative and qualitative, four monitoring tools of social media ware applied to gather information and collect statistical data between June and July 2015. The resea...

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Autor principal: Suing Ruiz, A. (author)
Altres autors: Ortiz Leon, C. (author)
Format: article
Publicat: 2016
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Accés en línia:http://dspace.utpl.edu.ec/handle/123456789/18838
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