Identification of Semantic Focal Groups for Tourist Packages Based on The Semantic Orientation of Opinions

In tourism, marketing it is very important to take into consideration client opinions. The majority of this type of work focuses on textual classification. We have proposed a methodology that uses a semantic orientation of texts in order to identify: (a) the classification of text-based opinions and...

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Bibliografiske detaljer
Hovedforfatter: Sanchez, j. (author)
Andre forfattere: Buenaño, H. (author), Arias Tapia, S. (author), Bustamante Sanchez, N. (author), Malo Martinez, S. (author)
Format: article
Udgivet: 2016
Fag:
Online adgang:http://dspace.utpl.edu.ec/handle/123456789/18860
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