Identification of Semantic Focal Groups for Tourist Packages Based on The Semantic Orientation of Opinions

Identification of Semantic Focal Groups for Tourist Packages Based on The Semantic Orientation of Opinions

In tourism, marketing it is very important to take into consideration client opinions. The majority of this type of work focuses on textual classification. We have proposed a methodology that uses a semantic orientation of texts in order to identify: (a) the classification of text-based opinions and...

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Autore principale: Sanchez, j. (author)
Altri autori: Buenaño, H. (author), Arias Tapia, S. (author), Bustamante Sanchez, N. (author), Malo Martinez, S. (author)
Natura: article
Pubblicazione: 2016
Soggetti:
Tourism
Opinion
Tourism package
Ontologies
Sentiments
Emotions
Polarity
Accesso online:http://dspace.utpl.edu.ec/handle/123456789/18860
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