Implementation of a community micro industrialization and commercial company

 

Authors
Carrillo Pulgar, Wilman
Format
Article
Status
publishedVersion
Description

This investigation has as an objective to evaluate the business viability for the start-up of a community micro-enterprise, which include the association of small producers of milk from the community of Tuntatacto and the processing of said raw material with the goal to generate aggregate value. The offer, demand and unsatisfied demand were determined by tracking primary information of the target market, Riobamba. The necessary resources are determined for the execution for the start-up and operation of the company, like for example, the amount of investment required and the amount of working capital for three months of operation. Finally, the financial evaluation was determined so that we can observe the final results. Keywords: Community micro-enterprise, offer and demand, unsatisfied demand. URL: http://revistas.uta.edu.ec/erevista/index.php/bcoyu/article/view/618
La investigación pretende evaluar la viabilidad empresarial para la puesta en marcha de una microempresa comunitaria, que integra la asociación de los pequeños productores de leche de la comunidad Tuntatacto, y el procesamiento de dicha materia prima, con la finalidad de generar valor agregado. Se determinó la oferta, demanda y la demanda insatisfecha, levantando información primaria en el mercado objetivo Riobamba. Se determina los recursos necesarios para la puesta en marcha y operatividad de la empresa, se obtuvo el monto de la inversión requerida, el capital de trabajo para tres meses de operaciones. Finalmente la evaluación financiera para observar su factibilidad. Palabras clave: Microempresa comunitaria, oferta, demanda, demanda insatisfecha. URL: http://revistas.uta.edu.ec/erevista/index.php/bcoyu/article/view/618

Publication Year
2016
Language
spa
Topic
Repository
Revista Boletín de Coyuntura
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https://revistas.uta.edu.ec/erevista/index.php/bcoyu/article/view/618
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openAccess
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Derechos de autor 2016 Bolentín de Coyuntura