The Innovation as a Commercial Management Tool in SMEs in Santo Domingo de los Tsáchilas

Authors: Erazo-Rivera, Renato Patricio; Pancorbo-Sandoval, José Armando; Leyva-Ricardo, Sonia Emilia; Barba-Mosquera, Ángela Elena

Format: Article

Status: publishedVersion

Description

Publication Year: 2021

Language: spa

Topic: Business strategy
Innovation
Commercial management
Documentary research
Estrategia empresarial
Innovación
Gestión comercial
Investigación documental

Repository: Revistas Universidad Tecnológica Equinoccial

Get full text: https://revistas.ute.edu.ec/index.php/economia-y-negocios/article/view/957

Rights: openAccess

License: Derechos de autor 2021 Los Autores