Segmentation of Tourists in Cultural Events: The Case of The International Classical Theater Festival of Almagro

Authors: Jara Alba, Carol Angélica; López-Guzman, Tomás; Pérez Gálvez, Jesús Claudio; Jesús Claudio, Gema

Format: Article

Status: publishedVersion

Description

Publication Year: 2020

Language: eng

Topic: ALMAGRO
FESTIVAL
LOYALTY
MOTIVATION
TOURISM

Repository: Repositorio Universidad Casa Grande

Get full text: https://www.ingentaconnect.com/content/cog/em/2020/00000024/00000006/art00002

Rights: openAccess

License: http://creativecommons.org/licenses/by-nc-sa/3.0/ec/