Auditoría de comunicación y campañas para la Organización no Gubernamental Aldeas Infantiles SOS Ecuador

 

Authors
Lara Cárdenas, Lorena Elizabeth
Format
BachelorThesis
Status
publishedVersion
Description

Communication is a fundamental instrument in our daily life, not only to transmit a message and allow interactions with people, but also has reached a business level, which has become a strategy that allows that everything has synergy and work well. This task focuses on the presentation of the main concepts about communication and related sub-themes, to propose the best solution for the internal campaign and a global one, for a company that needs this theory to improve the relationship between its publics, through its different communication tools, channels, and among others...
La comunicación es un instrumento fundamental en nuestra vida diaria, no solo para transmitir un mensaje y permitir la interacción las personas, sino que esta en los últimos tiempos ha adquirido gran importancia, sobre todo a nivel empresarial, puesto que se ha convertido en una estrategia que permite que todo tenga sinergia y funcione mejor...

Publication Year
2017
Language
spa
Topic
Comunicación organizacional -- Ecuador -- Tesis y disertaciones académicas.
Planificación empresarial.
Relaciones públicas.
Ciencias sociales
Comercio
Repository
Repositorio Universidad San Francisco de Quito
Get full text
http://repositorio.usfq.edu.ec/handle/23000/6853
Rights
openAccess
License
http://creativecommons.org/licenses/by-nc-sa/3.0/ec/