Drivers of technology readiness and motivations for consumption in explaining the tendency of consumers to use technology-based services

Authors: Cruz-Cárdenas, Jorge; Guadalupe-Lanas, Jorge; Ramos-Galarza, Carlos; Palacio-Fierro, Andrés

Format: Article

Status: publishedVersion

Description

Publication Year: 2021

Language: eng

Topic

Repository: Repositorio Universidad Tecnológica Indoamérica

Get full text: https://www.sciencedirect.com/science/article/abs/pii/S0148296320305695
http://repositorio.uti.edu.ec//handle/123456789/3310

Rights: openAccess

License: https://creativecommons.org/licenses/by/4.0/