The use of new communication systems: UTPL brand and digital campaignes [Uso de noevas formas de comunicación: La marca universitaria UTPL y campañas digitales]

Authors: Paladines Galarza, F.; Velasquez Benavides, A.

Format: Article

Status: publishedVersion

Description

Publication Year: 2010

Language

Topic: Communicate
Digital campaignes
University brand
Web 2.0

Repository: Repositorio Universidad Técnica Particular de Loja

Get full text: http://dspace.utpl.edu.ec/handle/123456789/19322

Rights: openAccess

License