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author_facet:"Martín-Herrera, Inmaculada"
author_facet:"Micaletto Belda, Juan Pablo"
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Effects of disinformation on the brand image and the reaction of three companies in the food sector to a communication crisis:: Starbucks, Mercadona and Burger King
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Martín-Herrera, Inmaculada
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Micaletto Belda, Juan Pablo
Published in 2021
Repository Revista Obra Digital
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Author: Martín-Herrera, Inmaculada
Author: Micaletto Belda, Juan Pablo
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Universidad del Azuay - UVIC
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Revista Obra Digital
Author
Martín-Herrera, Inmaculada
Micaletto Belda, Juan Pablo
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eng
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